2024 Comprehensive Guide: Building and Scaling Employee Advocacy Programs

In this guide, SocialMedia.org members -- all heads of social media at the world's largest brands -- provide best practices for building employee advocacy programs and strategies for scaling your advocacy efforts. Get expert advice on:

• Educating employees on how to succeed in advocacy efforts
• Increasing leadership involvement on social media
• Identifying the right people for employee advocacy
• Leveraging tools to enhance advocacy efforts
• Measuring the success of your employee advocacy program

Download our comprehensive guide to gain exclusive data and insights on establishing successful employee advocacy programs from social media leaders at the world's largest brands.